Equity crowdfund to grow your company.
Equity crowdfunding helps Kiwis fund the companies they care about.
Is your company ready to grow? ๐
๐๐ผ Do you have a strong, supportive crowd of people?
Do you have a clear plan about what youโll do with additional funds? ๐ค
๐ค In equity crowdfunding a company exchanges shares for investment.
Equity crowdfunding is different from project crowdfunding, which is where you invite your crowd to pledge to your campaign, in exchange for rewards. To learn more about project crowdfunding click here ๐ง
๐ฅณ In equity crowdfunding, your crowd become shareholders and ambassadors for your company
Companies can raise up to $2 million over a 12-month period through a licensed platform (like ours) ๐ฒ
๐ฐ The Financial Markets Conduct Act 2014 regulates this new type of capital raising
To read up on the finer details of equity crowdfunding with PledgeMe click here ๐
A new skool capital raising tool
Traditionally, capital came from bank loans, angel investment, help from friends and family, or by dipping into your own savings. Equity crowdfunding is a new capital raising tool thatโs more engaging and transparent. It can help Kiwis who have a great business plan, some traction, and excellent people, but canโt start up or grow due to a lack of finance. If youโve got a crowd and a solid plan to take your business to the next level then equity crowdfunding might be for you.
How about a kลrero?
Sometimes the best thing to do is have a chat about it. Our friendly team would love to hear from you and walk you through the process of how equity crowdfunding could work for your company.
So, how does equity crowdfunding work?
1. The first thing you do before getting started is to make contact with the real people at PledgeMe (1-2 days).
2. After chatting with us you then register for CrowdfundingU which puts you on the path to launching your campaign as well as allows us to provide help and feedback on your video, pitch, business plan, financial forecasts and other documentation โ (10-12 weeks). Please note: If you are planning to apply for Management Capability Funding, this may take an additional 1-2 weeks.
3. Then you get ready to go out to your crowd and ask them to pledge investment (varies depending on campaign length)/
4. When you make your goal, all the verified people who pledged become shareholders in your company and you receive their investment dollars. Itโs important to remember you have an ongoing responsibility to your shareholders under the Companies Act.
Great, and how would PledgeMe help me equity crowdfund?
PledgeMe is here to help.
Weโre pretty good at it too, PledgeMe has already helped tens of companies and hundreds of projects raise millions of dollars in New Zealand.
Other than the basics of operating the platform and hosting campaigns, through CrowdfundingU, we support you planning, provide guidance on putting your showcase documents together, creating effective pitches, videos, and (almost) anything else you need to make your campaign awesome.
There are some serious things that we will need to do, like background checks and wrapping our heads around your business plan and financials to make sure youโre not being inadvertently misleading. We cannot provide you with financial advice, but we can offer feedback on all the other things that will make your campaign a success.